Chloe Dokken serves as the head of digital and brand marketing at Waev Inc., where she leads strategic brand initiatives and digital marketing efforts for company’s portfolio of brands including GEM electric vehicles, Taylor-Dunn industrial vehicles and Tiger tow tractors.

Chloe brings a robust background in marketing and communications to the organization. She previously managed channel marketing at Waev where she collaborated closely with GEM and Taylor-Dunn dealers to deploy mutually impactful marketing initiatives. Before joining Waev, she worked with Polaris to drive brand awareness and adoption of GEM electric vehicles in the consumer vehicle market. Her career also includes experience at a public relations and communications agency, where she developed strategic marketing programs for clients in the manufacturing and technology sectors.

Chloe holds a bachelor’s degree in communication from the University of Wisconsin-Stevens Point with minors in public relations and business administration.

She currently resides in Minnesota with her husband and dog.